Your Snap Story starts here

OUR PURPOSE

Snap was built differently.

From the beginning, the idea was simple: what if communicating online felt more like being together in real life? A place for real conversations between friends, not broadcasting.

This reflects a clear point of view about what technology should do for people. Everything we do at Snap starts with humanity.


Building connection at scale

The products we build connect hundreds of millions of people every day. Behind every number are the teams creating what's next.

971M

monthly active Snapchat users

493M

daily active Snapchat users

25M+

Snapchat+ subscribers

Our values

Our values help define a culture that is design-led, product-focused, and built on the belief that small teams can do big things.

The way we build starts with how we care.

KIND

We listen from the heart, think empathetically, and help each other grow.

SMART

We think deeply, question conventions, and strive to never stop learning.

CREATIVE

We challenge the status quo to make things with a sense of purpose.