Los Angeles
Palo Alto
San Francisco
Full time
Posted 23 days ago
R0037591
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
The Product team uses creativity, insights, and operational excellence to steer our product vision across Snap Inc. This team of designers, scientists, and product managers work in a highly collaborative environment to build the products and experiences that bring our community together in new and special ways.
We’re looking for a Growth Manager to join Snap Inc!
What you’ll do:
Build, optimize, and scale campaigns across a variety of partners and channels (display, video, search, etc.) to efficiently drive new user acquisition
Collaborate cross functionally on SEO to research, test, analyze, and improve web ranking, engagement, and growth
Conduct ongoing campaign performance reviews across channels, partners, countries, and strategies
Collaborate with internal teams and external agencies to develop and test new ad creative
Ideate and execute A/B tests to continually improve campaign performance
Analyze community-level trends to identify areas of opportunity for further exploration
Closely monitor how your initiatives are impacting topline company KPIs
Partner with data science colleagues to deeply understand paid user engagement
Present results, learnings, and recommendations based on program and campaign performance
Knowledge, skills, and abilities:
Ability to analyze performance, provide insights, and proactively implement campaign improvements to improve performance and customer lifetime value
Ability to influence & partner with key internal stakeholder teams: senior leadership, product, design, brand marketing, and finance to ensure shared vision and drive initiatives forward
Ability to initiate and drive projects to completion with minimal guidance
A team player who can collaborate with cross-functional teams and external stakeholders
Excellent presentation skills and comfort presenting to and communicating with senior leadership
Minimum qualifications:
Bachelor’s degree or equivalent years of experience
4+ years of experience in performance marketing or a quantitative role (e.g., data, finance, strategy, consulting) with a focus in technology or social media
Experience using Excel, SQL and data visualization tools (e.g., BigQuery, Looker, Tableau)
Preferred qualifications:
Hands-on experience running paid acquisition campaign across a variety of partners, countries, and channels (display, video, social, search, influencer)
Experience partnering with external agencies to design and optimize creative across channels and countries
Experience managing multiple growth channels (SMS, email, notifications)
Experience building forecasting models such as lifetime value and estimated retention
An understanding of digital marketing attribution models
If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!
Compensation
In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.
The base salary range for this position is $152,000-$228,000 annually.
This position is eligible for equity in the form of RSUs.
