UK Consumer and Product Communications Specialist

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Comms Team is responsible for conveying Snap’s mission, vision and values to core audiences within our community, which include consumers (Snapchatters, their parents and their communities), advertising partners, content partners, investors, policymakers, and Snap team members. This passionate multidisciplinary team works hard to show the world what makes Snapchat the best platform for communication and storytelling, and to ensure the narratives about the company, its people, and its products are accurate and compelling.

We’re looking for a UK Consumer and Product Communications Specialist to join our team!

What you'll do:

• Be responsible for driving our consumer and product communications, working closely with the UK Head of Communications to develop a plan, leading on execution. 

• Have responsibility for shaping and managing:  

  • Product communications: including product updates, launches and a program of proactive engagement, briefings and editorial boards for tech, business, and consumer press and influencers.

  • Proactive consumer campaigns: identifying relevant cultural hooks, moments and campaign platforms to show how Snapchat is part of the fabric of daily life for our community.

  • Creator storytelling: Tell the story of our growing and diverse community of UK Snap Stars, how they use the platform, make a living and why Snapchat is the most authentic place for creators and public figures to engage and build community.

  • Educating on our safety tools for parents and teens: Helping parents understand how Snapchat works, how their teens use it and the tools available to keep them safe.

  • Managing the consumer and product press office: including inbound requests from consumer and tech media to ensure they have what they need to report accurately. 

  • Managing our consumer influencer strategy: developing new ways to tell our product story through curated campaigns and partnerships with relevant creators and influencers.

• Organise press briefings, develop media materials, prepare spokespeople for media interviews and speaking engagements

• Build and nurture key media relationships including consumer lifestyle and tech media.

• Collaborate with and manage our agency partner to deliver a drumbeat of moments and coverage aligned to our business goals.  

• Be a critical partner to cross-functional teams across the business, including Marketing, Talent & Partnerships, Creative Strategy, Business Insights and UK Sales - working closely to develop plans that support clear business objectives and needs.

• Work closely with local spokespeople and senior executives to build and implement impactful thought leadership programs.

• Serve as a spokesperson for the media and be a trusted contact for reporters who rely on you for timely, accurate information.

Knowledge, Skills, and Abilities

• Deep understanding of the media and social landscape in the UK - including national, consumer and technology press, cultural influencers and creators.

• Experience of working on relevant consumer media and product communications programmes either in-house or in an agency..

• Experience working with creators to deliver creative content and campaigns.

• Strong news judgement and relationships with reporters.

• Ability to balance strategic thinking with tactical execution and attention to detail.

• Ability to prioritise effectively to deliver against business priorities

• Ability to thrive in a fast-paced environment, make decisions, manage multiple projects simultaneously, and meet tight deadlines. 

• Ability to build strong relationships cross-functionally and manage external partners.

Minimum qualifications:

• BS/BA degree or equivalent years of experience

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. 

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!