Manager, Marketing Operations

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Creative & Marketing team at Snap brings our brand to life in culture so more people understand who we are and why we are here. We partner closely with Sales, Product, Finance, and external partners to deliver creative excellence at global scale.

We are seeking a Manager, Marketing Operations to provide strategic and operational leadership across the Snapchat pillar, ensuring the organization has the operating models, insights, talent, and systems required to scale globally and deliver best-in-class partner and customer experiences. This role operates with org-wide influence, owns critical operational frameworks, and serves as a trusted thought partner to senior leadership.

What You’ll Do:

Strategic Planning, Budgeting & Operating Rhythm

• Own and evolve the annual, bi-annual, and quarterly planning cycles for the Creative & Marketing organization, including SSP/OP alignment, long-range capacity planning, and resource modeling.

• Act as a strategic operator and advisor to CMO staff, pillar leads, and Finance, shaping how planning decisions are made and ensuring clarity, rigor, and accountability.

• Establish and maintain budget governance frameworks, providing leadership with clear visibility into spend, burn, resourcing tradeoffs, and investment prioritization.

• Anticipate future business needs by applying deep understanding of Snap’s business strategy to inform planning timelines, inputs, and decision-making.

Business Performance, Insights & Executive Reporting

• Define and lead the global business performance rhythm, including QBR strategy, narratives, metrics, and executive-ready reporting.

• Translate complex operational and performance data into clear insights and recommendations for senior leaders.

• Own and scale the global case study and pipeline operating model, ensuring intake, prioritization, and workflows support revenue growth and partner success.

• Build and maintain centralized, scalable reporting systems that support leadership cadences and cross-functional decision-making.

• Partner with Operations leaders across C&M pillars (e.g., AR, EMEA, Global Marketing) to align on standards, share best practices, and drive consistency at scale.

Global Events & Experiences Operating Model

• Design, implement, and continuously improve the global operating model for events, including governance, resourcing, timelines, measurement, and ROI frameworks.

• Serve as the connective tissue across Events, Sales, Creative, and Marketing to ensure alignment, efficiency, and consistent execution across regions.

• Recommend and implement changes to operating policies and procedures to improve scalability and effectiveness.

Agency & External Partner Strategy

• Establish end-to-end agency and vendor operating frameworks, including onboarding, governance, approval flows, and procurement alignment.

• Own agency performance management, including evaluation frameworks, reviews, and partner optimization across the ecosystem.

• Identify gaps, redundancies, or opportunities to consolidate partners and improve outcomes through strategic recommendations.

Workflow Optimization, Tools & Change Management

• Own the evolution of intake systems, workflows, and tooling, ensuring they support global scale, cross-functional clarity, and ease of use.

• Identify systemic operational bottlenecks and proactively design solutions through process redesign, tooling, or automation.

• Act as the central authority for Snapchat operational processes, ensuring consistent documentation, templates, and governance.

• Lead change management efforts for new tools, processes, and operating models, including rollout strategy, enablement, and adoption tracking.

People Leadership & Organizational Impact

• Provide guidance to project teams and cross-functional partners, enabling high-quality execution while empowering others to lead.

• Build formal and informal networks across Snap to facilitate coordination, influence, and shared ownership.

• Model inclusive leadership by facilitating open dialogue, actively listening, and incorporating diverse perspectives into decision-making.

Knowledge, Skills & Abilities:

• Advanced program and operations leadership skills, with demonstrated ability to operate in ambiguity and make complex, high-impact decisions.

• Strong strategic thinking paired with operational rigor; able to zoom from vision to execution seamlessly.

• Exceptional communicator and influencer, trusted by senior leaders and cross-functional partners.

• Proven ability to design and scale operating models, governance frameworks, and systems across large organizations.

• Highly analytical, detail-oriented, and solutions-driven, with strong judgment in evaluating tradeoffs and intangibles.

• Deep collaborator with experience partnering across Creative, Marketing, Sales, Finance, Legal, and Product teams.

• Passion for Snap’s products, creative culture, and innovation.

Minimum Qualifications

• 10+ years of experience in operations, program management, marketing operations, business operations, or related fields.

• 1+ years of people management experience, including coaching and developing team members.

• Bachelor’s degree or equivalent practical experience.

• Demonstrated experience leading planning cycles, operating rhythms, or org-wide process design in a fast-moving environment.

• Prior Snap experience.

Preferred Qualifications

• Experience in B2B marketing operations, creative operations, or sales operations within a global organization.

• Proven success partnering with senior leaders or C-level stakeholders.

• Experience designing and operationalizing agency ecosystems and vendor governance at scale.

• Strong track record of influencing policy, process, or operating model changes beyond an immediate team.

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. 

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

Zone A (CA, WA, NYC):

The base salary range for this position is $157,000-$235,000 annually.

 

Zone B:

The base salary range for this position is $149,000-$223,000 annually.

Zone C:

The base salary range for this position is $133,000-$200,000 annually.

This position is eligible for equity in the form of RSUs.