Program Manager, Creative & Marketing

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.

Snapchat believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. This job description outlines primary duties, qualifications, and job scope, but does not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer their services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

We are seeking a Program Manager to support our Creative and Marketing organization. This role is perfect for someone who is a true jack/jill of all trades - someone who can PM their own work, understands production, thrives in fast-paced creative environments, and is energized by wearing multiple hats. This PM will help operationalize and produce social content, partnership deliverables, and growth-driving initiatives from brief through execution.

What You’ll Do:

Program & Project Management

• Review incoming briefs to ensure clarity on goals, requirements, timelines, and success criteria before kickoff.

• Partner with cross-functional teams - including Comms, Product, GBX, and external partners - to plan and execute projects from start to finish.

• Build and maintain detailed project plans, timelines, scopes, and documentation for all projects within your pillars.

• Manage the day-to-day workflow for priority tentpoles across social, partnerships, B2C PMC and growth initiatives, tracking deliverables, approvals, and risks.
   

Planning & Operational Rhythm

• Maintain quarterly roadmaps for your initiatives. 

• Support forecasting and scoping for all planned work, partnering with Resource Management to secure staffing needs.

• Contribute to annual and bi-annual strategic planning by estimating effort, identifying operational considerations, and highlighting potential risks or opportunities.
   

Process & Workflow Improvement

• Identify inefficiencies, gaps, or bottlenecks across pillars and workstreams and recommend actionable workflow improvements.

• Maintain and evolve documentation, templates, and tools to ensure repeatability and operational consistency.

• Collaborate with the Group Program Manager and other PMs to improve cross-functional processes and enhance overall team impact.

People & Stakeholder Management

• Act as a point of escalation for project-related questions or issues within your pillar(s).

• Foster strong relationships across teams by communicating clearly, collaborating proactively, and encouraging shared ownership of outcomes.

Knowledge, Skills, & Abilities:

• Strong communicator who can confidently guide conversations, ensure alignment, and drive decision-making.

• Proven ability to work collaboratively across teams such as Creative, Social, Comms, Product, and external partners.

• Excellent project management skills: attention to detail, organization, problem-solving, and risk mitigation.

• Experience balancing project management responsibilities with production oversight and hands-on execution.

• Resourceful, adaptable, and comfortable navigating ambiguity in a fast-paced environment.

• Passionate about Snap Inc.’s products, creativity, culture, and community.
   

Minimum Qualifications:

• 8+ years of project management, program management, production management, or related marketing/creative experience.

• Bachelor’s degree or equivalent experience.

Preferred Qualifications:

• Experience managing social-first, partnership-driven, or growth marketing programs.

• Background in content production across digital, social, video, or integrated marketing campaigns.

• Experience managing multiple creative projects in parallel.

• Experience collaborating with leadership and presenting program updates or recommendations.

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. 

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

Zone A (CA, WA, NYC):

The base salary range for this position is $142,000-$214,000 annually.

 

Zone B:

The base salary range for this position is $135,000-$203,000 annually.

Zone C:

The base salary range for this position is $121,000-$182,000 annually.

This position is eligible for equity in the form of RSUs.