Partner Marketing Manager

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

 

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.

We’re looking for the first Partner Marketing Manager to join our Product team at Snap Inc! In this role you will focus on “upper funnel” partner marketing programs. This includes planning and executing Snap-owned and third-party partner events, managing webinars and newsletters, producing partner-centric blog and social content, and developing cross-functional storytelling around our key ad-tech partnerships. 

What you’ll do:

• Develop and execute co-marketing plans and campaigns with our advertising partners, focusing on brand awareness and demand generation. 

• Own Snap’s participation in industry and partner events (both Snap-owned and third-party). Coordinate logistics, content, and promotion for partner-focused webinars and virtual events that highlight Snap’s solutions and partner integrations. 

• Manage the partner marketing content channels – including newsletters, the partner blog, and social media – to tell the story of Snap’s ecosystem. 

• Collaborate with product, sales, and regional marketing teams to support integrated go-to-market plans.

• Build processes and frameworks to socialize partner initiatives internally. 

• Work closely with Snap’s Corporate Communications and PR teams so that any partner announcements, joint case studies, or industry news are synchronized with external messaging. 

Knowledge, Skills & Abilities:

• Strong understanding of digital advertising and marketing channels (e.g. display, social, video)

• Ability to design integrated marketing programs (events, content, campaigns) that advance both Snap’s and our partners’ objectives.

• Excellent writing and editing skills, with experience creating marketing collateral (e.g. blog posts, newsletters, case studies, whitepapers, sales decks). 

• Comfortable presenting to both internal teams and external partners, all the way to C-level. Strong copywriting ability for digital and social channels.

• Team player who thrives in cross-functional settings.

Minimum Qualifications:

• Bachelor’s degree (in Marketing, Business, Communications, or related field) or equivalent experience.

• 4+ years of professional experience in marketing, product marketing, partnerships, or a related role.

Preferred Qualifications:

• Experience working in advertising technology, social media platforms, or in roles focused on co-marketing with third-party partners.

• Proven track record organizing industry events or webinars, and creating engaging content (blogs, newsletters, videos) that highlights partner stories.

• Familiarity with executing coordinated campaigns across multiple regions or markets.

• Experience with data analysis and visualization tools (e.g. Looker, Excel, Tableau) to measure campaign results.

 

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. 

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

Zone A (CA, WA, NYC):

The base salary range for this position is $142,000-$214,000 annually.

 

Zone B:

The base salary range for this position is $135,000-$203,000 annually.

Zone C:

The base salary range for this position is $121,000-$182,000 annually.

This position is eligible for equity in the form of RSUs.